With over 25 years of experience across nonprofit, public, and private sectors, I bring a versatile and strategic approach to communications, marketing, digital media, and project leadership. My career has been shaped by purpose-driven organizations where clarity, connection, and creativity drive outcomes.

I specialize in delivering thoughtful, impactful solutions—from grant proposals and stakeholder communications to event production and brand strategy. Whether supporting national awareness campaigns, launching community initiatives, or developing digital assets, I bring curiosity, calm, and a can-do spirit to every project.

My Mission

My mission is to help you grow your business with content creation, marketing, graphic and web design, event planning, project management, and client engagement—supporting your business’s growth through meaningful strategy and storytelling.

Core Skills & Expertise

Communications & Content

• Strategic messaging, multi-channel campaigns, and audience-specific content
• Writing/editing for web, newsletters, social, proposals, and reports
• Internal communications and executive speaking notes

Digital Marketing & Design

• Web design (WordPress), email marketing (Mailchimp, Constant Contact)
• Social media strategy and scheduling (Hootsuite, Meta, LinkedIn)
• Graphic design using Canva and Adobe Creative Suite

Project Management & Events

• Managing timelines, resources, and deliverables across teams
• Planning large-scale events, conferences, and campaigns
• Risk assessments, stakeholder reporting, and evaluation

Stakeholder & Client Engagement

• Relationship management with donors, sponsors, and community groups
• Grant writing, proposal development, and sponsorship acquisition
• Facilitating cross-functional collaboration and alignment

Strategic Leadership

• Governance support, policy development, and organizational planning
• Change management and team building
• Data tracking, KPI reporting, and continuous improvement

Technical Proficiencies

• CRM/Analytics: Salesforce, Google Analytics
• Marketing Tools: Google Ads, SEO/SEM, Canva, Adobe CS
• Platforms: WordPress, Microsoft 365, Mailchimp, Hootsuite
• Project Tools: Asana, Trello, Slack
• Design & Publishing: InDesign, Photoshop, Illustrator

Past Work Highlights

• Business Development, Language Marketplace – Led 50+ government RFP submissions per year, securing contracts worth $500K+
• Communications, Calgary Housing Company – Oversaw tenant and staff engagement, newsletter production, and internal strategy
• United Way Campaign Coordinator, City of Calgary – Raised a record-breaking $500,000 in one year for United Way through strategic outreach
• Marketing, Canmore Folk Festival – Boosted attendance by 16%, web traffic by 68%, and social media reach by 200%
• Editorial & Marketing, Info-Tech Research Group – Optimized SEM campaigns and published technical content with clarity and precision
• Event Coordination, Robarts Research Institute – Produced 50+ conferences and symposia while supporting grant and financial operations

Let’s Work Together

Whether you’re looking for a seasoned communicator, a creative strategist, or a project lead who can deliver under pressure—I’d love to help bring your vision to life.